We help fintech lenders generate explosive growth on affiliate marketing channels like Credit Karma, Experian Marketplace, LendingTree, and others.

Consumer lenders spend $4B-$6B per year on affiliate marketing, making the channel too big to ignore.When done correctly, affiliates provide the credit-based targeting of Direct Mail, with lower and more predictable CACs.Executing affiliate marketing involves marketing & credit risk expertise, and NMG's founders bring this with 21+ years of lending experience and 8+ years experience as executive affiliate operators.If you'd like help planning or implementing your affiliate marketing strategy, you're in the right place.This is all we do.

Our Services.--> Go-To-MarketWe'll work with you to design and execute your GTM strategy. For fintechs and lenders new to the affiliate game.--> GrowthWe'll work with you to accelerate top-line growth across your network of affiliate partners. We'll also initiate new partnerships we believe are a good fit.

Our Fees.We prefer to partner on a performance basis.First, you'll share your growth targets with us. Then, we'll review your program to verify we can deliver. From there, we'll agree on performance-based compensation.Selectively, we may partner on a flat-fee basis.

Our Team.Carlos CaroCarlos was a business analysis leader at Capital One, where he spent nearly 7 years building and optimizing credit card marketing programs. Later, he led Credit Karma's card business as GM in 2016 and the Lightbox go-to-market program until 2020. Carlos was most recently SVP and Head of Customer Acquisition at Caribou. He holds a Bachelor's degree from Columbia University and a Master's degree from Johns Hopkins University.Additionally, Carlos hosts The Affiliate Marketing For Lenders Podcast and contributes to The Free Toaster Newsletter.Robert CezeauxRobert was a senior data science leader at Capital One, where he spent 13 years building predictive models across various lines of business. Later, he led Credit Karma's Partner Decision Sciences team as the company scaled Lightbox across the credit card, personal loan, and auto verticals. Robert was formerly an engineer at Nokia and Lockheed Martin, and holds Master's degrees in Mathematics and Economics from Texas A&M and Southern Methodist University.

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